I target only a certain type of person in 1 area / or some similar narrow approach like this.
("Actively marketing" means you are promoting the product / service with Facebook Ads, Letter box drops, phone sales calls, or any marketing type. This does not include having multiple things on your website for sale. This is actively marketing only).
When You Are Marketing Your Product/Service, Which Answer Best Describes Your Approach?
(This is talking about when you are running Ads or similar marketing activities).
Which one of the below best describes the first piece of marketing that your customers will see?
(Related to marketing you are running now, or just in general / in the past).
What is The First Thing You Market To People Who Don't Know You?
(This would be the first time somebody has even seen anything from your business - what will they see first and / or what are you marketing to them?)
When You Have a Customers Contact Info (or Face-to-Face) For The First Time - What Best Describes Your Approach?
(This is only about the very first time you make contact).
How Does A Customer Learn That You Sell What They're Looking for?
(Which answer below BEST describes how you do it?)
After a Customer Contacts My Business, How Do You Follow Up With Them?
(Which one describes what happens on most occasions?)
After Following Up With Potential Customers, How Do You Help Them Make a Buying Decision?
(Which one describes what happens on most occasions?)
Which of the below best describes the product / or service you sell?
(Just focus on the 1 main product/service you want to sell more of).
After a customer buys your product what best describes their experience?
(This may vary depending on what you sell - but just choose which option fits best, even if it's not a perfect fit).